Every organization faces challenges today unheard of five years ago. New technology offers new ways to broadcast a message, but the value of an advertisement has dropped. How do you connect when you have thousands of options and more competition? This session define and explain storytelling to show you how to effectively and affordably engage and empower your audience. When done correctly, your audience will not only choose you, but they will become a “brandvocate” for you. (Questions are encouraged during the session and free analysis will be offered.)